精益求精：W. Edwards Deming【轉危為安】一則
W. Edwards Deming【轉危為安】(台北：經濟新潮，2015)
第6章
品質與消費者
工業不斷地發展，消費者的偏好也是。雙方都要求更多、品質要更好。──埃及棉花輸出公司發言人，摘錄自1971年1月15日《紐約時報》。
hc案：2016.11.21
上述翻譯不夠精準：原文：
The industry is in continuous development, and so are the tempers of consumer s. Both demand more and better quality.改成：工業不斷地發展，消費者的風潮也如此。雙方都更會要求、品質要更好。
https://books.google.com.tw/books?id=i2lB09HvPpsC&pg=PT250&lpg=PT250&dq=DEMING+OUT+OF+CRISIS+COTTON&source=bl&ots=F1KgUaqUAP&sig=DRyCWbjhxoaPLcg0Vxm_g4bm1jM&hl=en&sa=X&ved=0ahUKEwjd0diLsbnQAhUEOJQKHc8aDfYQ6AEILjAD#v=onepage&q=%20COTTON%20exporting&f=false
Your sheets aren't what you think they are.
Turns out that stores like Target and Wal-Mart have been selling premium-priced sheets purportedly made of Egyptian cotton, but that may in reality be woven with lower-quality cotton blends.
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